Art and Frame Enhancements
What are the elements that go into a beautiful, effective and unique frame design? There are litterally thousands of matting and framing options to explore: do we add a fillet to the mat, or to the frame. Do we use fabrics, such as linen, silk, suede or a multitude of other choices. What is the mood we want to capture: modern, contemporary, tradtional, victorian, or eclectic. A romantic piece such as a wedding or engagement photo may suggest silks, golds and silvers with a fillet inside the mat. A funny, funky piece of art may call for framing that is not the "normal" and require thinking outside the box with multiple moldings, mixed mats and whatever it takes to make the piece (not just the frame or just the art) look fabulous. A "masterpiece" is different for each person and each project and should reflect the art, the home and the client. Come in with your art and your ideas. Between us we will create your masterpiece. Other pages to explore are:
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Which memories and mementos do you cherish? What souvenirs or heirlooms have you saved, perhaps in a special box or drawer, to remember some time or some person that has slipped away? Do you have a collection or a hobby you are passionate about? Isn’t it time your special treasures were brought out into the light for you to display and enjoy every day?
Turn Your Keepsakes into Unique Works of Art. I have custom solutions for creating display cases and shadow boxes for every need:
If you can get it to the shop, I will work with you to design and create a framing solution that will preserve and showcase it. Imagine the Stories You Could Tell. What do you think of when you look at your prized possessions? Winning the championship game? Your grandmother’s house? The best day of your honeymoon? These are the stories of your life. The stories we will help you tell through creative memorabilia framing. I am passionate about continuing the story for later generations. Write the story behind the display case or memorabilia framing. I can insert a pocket on the back for it. This will help insure that the framed piece will be treasured for many generations. Our memories get rusty with time, I know mine do, what a great way to have those memories last a lifetime and beyond, saved in pictures and in the story that goes with the pictures. I have had clients write short stories about the project. I had one client who had the great grandchildren interview and tape thier great grandparents, sort through photos and memorabilia and get the stories behind the items. The parents helped the kids create a book, including pictures and stories, which was then bound, to go with the finished piece. They went on to publish about 20 copies or so to give to family members who wanted a piece of family history. I loved that my conversation with the clients took them in this direction. The great grandparents were in thier 90's at the time and both passed away within the next year. These treasured memories would have been lost forever. Since moving back from the east coast I have managed to work in a large variety of retail framing establishments. Some were small and exclusive, others large national franchises and one somewhere in between (local custom frame designer that carried the major publishing lines).
I developed my talents further at North Wind Designs (John's Landing) where I learned gallery design and layout, display and fine tuned my framing skills. I next managed the framing department for Obeidi-Sinclair's Frame Department in old town Portland. I developed my management and diplomacy as I sometimes had to discuss, explain and help the owner (new to the business at that time) understand pricing and the bottom line. He was sometimes generous to a fault. I next joined Deck the Walls, Clackamas. Here I learned to manage a mall store with huge volume while working closely with the owner. We then opened a store in the Valley River Mall in Eugene. Where I honed my window display skills and started a pattern of creating rooms, in a 3.5 deep window. It was challenging to create the illusion I wanted. After a couple of years we opened the Washington Square Mall location. I decided to move to a different type of store and returned to Gallery International (I had worked a short stint here before Deck the Walls). Mike, the owner, and I had some tricky challenges in style and design the first time around. His way or else, but in the process we learned to like and respect each other. When I returned to Gallery International the times had changed and the way people were purchasing art had changed. No more collectors buying everything the artist produced-now the buyers were more discriminating and only bought the pieces they really liked. This meant the framing changed also and expanded into new ways of designing that were mare art-centric and unique. In 1996 I got an opportunity to purchase a building in Newberg, Oregon and took the leap, not to just owning and operating my own galley and frame shop, but to property ownership and management (I had a tenant building on the property also). Wow, what a learning curve. as my Mom said, I couldn't just get my toe wet I had to jump in up to my neck. It has been an adventure and a beautiful challenge. Now after 18 years I start a new adventure as My Personal Framer. Stage 2: The DIY experience
Frame It Yourself in Ramsey, NJ. My cousin Paula recruited me to move to Ramsey NJ and run her Ramsey, NJ "Frame It Yourself" business. I worked as a manager and expanded the design and technique capabilities of the shop. I brought skills from my Western Picture Frame experience to the NJ shop. Framing techniques such as french lines, painted bevels, fabric mats, closed corner frames and a more sophisticated style than the previous manager. Paula and I had similar design aesthetics so it worked well. I enjoyed the time and the learning. In our shop customers had the option to save money by building the frame and fitting their project, or we did the piece custom. For the DIY, the shop cut the mats, frame, did the mounts and other technical work. Many times a customer would do it themselves and then in the future opt to have us do the work. They understood and appreciated the value of the work we did after trying it themselves. We had a die-hard diy following that came on Thursday nights to frame and chat. I lived in Southern New York state (the town of Warwick) and got to experience true seasons, snow, rain, heat (humidity-ugh!) and the much slower spring of the east. I, of course, did Leaf Peak tours with various family members. After 5 years I decided to move back to Oregon. Stage One: Introduction to Custom Picture Framing.
I have been custom framing since 1983. The first shop I worked in was Western Picture Frame, owned by the Luckey family. This shop had been in the same family and location on NW 1st in downtown Portland since before the 1890 flood. This was a cast iron front building similar to those at the right. They had a photo on the design table that picture the shop with a boat tied in front and a window sign "We deliver by boat". I learned history of framing, molding and techniques. On the third floor were moldings dating back up to a hundred years on a mezzanine around the main floor. I also saw and worked with the damage caused by early paper mats; burns, weakness in the paper of the art, and discoloration caused by the lignin and acids in paper mat (see conservation/preservation). I saw the damage done long before it became written, studied and published for the retail framer. Museums had much of this knowledge, but until the '80's or so it wasn't seen as necessary by many retail frame designers. Most of us know better now. What do you want your framed piece to look and feel like when you get it home?The educated client is one who has explored the world of custom picture framing and
After all you frame that expensive fine art to highlight your local framer, right? — OR is it to highlight your good taste in art! Enhancing your art The second piece was delivered last week to the Wilson's for their movie room. The piece is called Quiet Evening, Inside the Roche Line. As Mr. Wilson explained 'The Roche Line is when an orbiting object is pulled into earth's gravity and will impact the earth".
This piece is very dark so we ended up using a smooth black fabric to match the saturation of the art, an antique textured copper fillet and a soft purplish frame by Roma. We also used Museum glass to reduce the glare. **HInt-dark mats and art will become a mirror with out the correct anti-reflective glass. I recently completed and delivered two really fabulous client projects.
Simonyi: Limited photography, originally framed in black mat and glossy black frame and a gold fillet which didn't work with the decor at all. We redesigned the piece with nubby, textured silk and soft silver, wide fillet and soft brown distressed frame by Roma. Soft, lux and beautiful in its setting. the other follows I have just finished uploading a ton of images from the past. A pictorial history of the building and page on the various renditions of "The Room". ie: the display window you have enjoyed for many years and some of you have mentioned that you miss it. I do to ---sometimes. I have also added a page on local art fairs throughout the region.
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AuthorSally Dallas, Artisan Framer Archives
March 2019
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